Dare2b hit the sportswear scene in 1999 to build a brand that lives and breathes the attitude harnessed in their name. They launched with their technical, high-performance ski wear. Now they create gear for more of the sports you love. And the adventures you haven’t had yet. The inspiration for everything they do come from their customers. They don’t compromise on style and price and neither does Dare2B. They’re the forces of nature we strive to keep up with. They learn from them. They share it with them. All of their clothing, footwear, and accessories are created by their visionary in-house team. Their years of technical know-how fused with a passion for design keep each collection fresh with pieces that work as good as they look.

To maintain their top talent and help people be the best they can be Dare2b has established a partnership with Instep UK Ltd – their main training provider. They have worked closely with Instep for a number of years to develop completely tailored programs that suit the needs of the business.


The personal effectiveness program compromises of a series of modules based around the theme of personal impact. This program has gained great momentum within the business and has resulted in many internal successions and helping to build relationships and confidence in individuals. Their management development program is for new managers to the business, and newly appointed managers to improve their knowledge and skills to lead their teams and gives them the consistency that they require. In-house bite-size training is also available running workshops on topics such as feedback, time management, assertiveness, and difficult situations.

Dare2B constantly pushes it as a cutting edge, multi sportswear brand around the world. WE DARE 2 LIVE… WE DARE2B

website: dare2b.com

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